Oxygen360’s Managing Director Cameron Jurd shares our latest campaign for client Appliances Online
I am very pleased to share our latest campaign for Appliances Online. Creative Director Adam Searle strapped his Director cap on for this campaign continuing the Legendary Service journey we began with AOL 2 years ago.
In the last 2 years retail demands from consumers have continued to evolve, fast delivery in most cases next day is now expected but only delivered by a select few, working with the AOL and the Winning Appliance teams has allowed us to gain an understanding of what effort is involved in accomplishing this day after day across Australia (and it’s massive).
Throughout Covid and now post Covid we have seen unprecedented changes in media demand meaning marketing analytics have become even more critical to manage unforeseen changes in the market.
The vast majority of consumers prefer to connect with brands that they feel align with their values and so do we.
Although a soundproof strategy is central to properly navigating these retail trends, it’s important to ensure your organisation has good data intelligence and marketing partners that deliver cost-effective solutions. With the right tools, expertise, and processes, retailers can ensure they’re staying competitive in a constantly shifting marketing landscape.
Watch now below!